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Fairtrade, Our Story

We love Fairtrade

Fairtrade is about better prices, decent working conditions, local sustainability and fair terms of trade for farmers and workers in the developing world..

By requiring companies to pay sustainable prices (which must never fall lower than the market price), Fairtrade addresses the injustices of conventional trade, which traditionally discriminates against the poorest, weakest producers. It enables them to improve their position and have more control over their lives.

With Fairtrade you have the power to change the world every day. With simple shopping choices you can get farmers a better deal. And that means they can make their own decisions, control their future and lead the dignified life everyone deserves.

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We Give Back to the Communities That Need It!

Charity

Who we support

We've chosen three charities to support with vital funds to make a difference to communities in coffee growing regions together with ad hoc support for local charities.

Local charities such as Wokingham based charity Young People With Dementia (YPwD) benefit from our support in terms of being able to raise money selling tea & coffee, using our equipment.

Latest News

Recent Blog Posts

  • Why Our Coffee Is So Good
    Why Our Coffee Is So Good

    Why Our Coffee is The Best?

     

    Sourcing the Pick of the Crop

    Established relationships with producers and the coffee farming community means we can consistently source the best Arabica and Robusta beans from over 40 origins across the Coffee Growing Belt. At Kingdom Coffee we always demand the pick of the crop. We buy Grade 1 or “Strictly High Grown” – SHG coffee beans. By selecting only coffee beans from the highest elevations we can be sure that the bean has matured more slowly, grown to a larger size and with more density to create a consistently great taste profile.

    There’s no denying that coffee grown at higher elevations produces the best flavour profiles, which is then sorted and graded by the

    Read more »
  • Fairtrade Fortnight - 21 February to 6 March 2022
    Fairtrade Fortnight - 21 February to 6 March 2022

    Fairtrade Fortnight - 21 February to 6 March 2022

    For two weeks each year at the end of February and start of March, thousands of individuals, companies and groups across the UK come together to share the stories of the people who grow our food and drinks, mine our gold and who grow the cotton in our clothes, people who are often exploited and underpaid.

    Can you help us get the message out even louder this Fairtrade Fortnight? Sign up now to receive an invite to a fairtrade preview event and be the first to hear about headline events!

    In 2022, our online Choose the World you Want Festival will return from 21 February to 6 March. Last year’s festival saw campaigners, shoppers, students and businesses come together in a show of support for the farmers behind our food on the front line of the climate crisis. From online panels to bake-offs and coffee mornings over 50 virtual events took place as part of our virtual festival, with supporters sharing the power of Fairtrade and what needs to happen next to ensure farmers and workers are put front and centre of conversations on how to tackle the climate crisis. The COVID-19 pandemic has shown us more than ever how interconnected we are globally. This interconnection is at the very heart of the Fairtrade message and is where your role begins. You are part of the Fairtrade movement, and you have the power to drive long-term change, not only with your shopping choices but with your support in spreading the message.

    Since last Fairtrade Fortnight we have seen the G7 and COP26 take place. Over 33,000 campaigners joined 1.8m Fairtrade farmers and workers in backing the Be Fair With Your Climate Promise challenge to world leaders at the UN COP26 summit. But frustration came as the wealthiest nations failed to recognise the urgent need to invest in farmer expertise by delaying their promised $100bn annual funding to the most climate vulnerable countries until 2023. That isn’t good enough.

    “A frustrating conclusion to a summit filled with hope.” This was the verdict of Mary Kinyua, Fairtrade’s lead COP26 delegate, and a Fairtrade flower farmer representative.

    Climate justice was never going to be won or lost at one conference in Glasgow. But where the COP26 agreement fell short, we need to increase the pressure for urgent action.

    Fairtrade Teas Fairtrade Coffee
    Read more »
  • Our Coffee
    Our Coffee

     

    Sourcing

    Established relationships with producers and the coffee farming community means we can consistently source the best Arabica and Robusta beans from over 40 origins across the Coffee Growing Belt.
    We work with many ethical certifications including: Fairtrade Certified, Organic, Rainforest Alliance Certified, Triple Certified and UTZ.

     

    Investing in Roasting Better

    We are unique in that we roast on a clean bed of air in small batches as opposed to conventional drum roasting - only 1% of coffee is roasted this way. Air roasting elevates the natural sweetness to give a smooth and pure taste. Unlike

    Read more »
  • Global Green Directory
    Global Green Directory

    We have recently become a member of the Global Green Directory. Through this, you can read more about our sustainable achievements as well as looking forwards towards our sustainable goals.

    As Global Green celebrate almost 30 years of non-profit leadership in advancing solutions for climate change to help the people, places, and planet in need, they are encouraging the corporate world to band together to shift whole industries and sectors towards social, environmental, and

    Read more »
  • Our Christmas Offerings
    Our Christmas Offerings

    This Christmas period is going to be unique in a lot of ways. However, we are committed to providing our festive offerings despite all that is going on.

    We have a range of new Christmas products including the new Clipper Advent Calendar (102-235), our new KC Christmas Coffee Gift Box (400-000) and for some recipe ideas for Hot Chocolates creations, visit our previous Blog titled

    Read more »
  • Winter Warmers
    Winter Warmers

    As Winter approaches, many cafes want a high quality and luxurious offering for their customers. One of the most popular elements of this winter offering is hot chocolate in its various forms. We have spent some time creating the following videos using our hot chocolate and syrup range including the following:

    • Luxury Christmas Hot Chocolate
    • Winter Chocolate Mint
    • Chocolate Orange

    Read more »
  • In defence of Fairtrade…
    In defence of Fairtrade…

    Following on from our previous blog post titled “The Real Cost Of Convenience – Why Some Subscription Coffee Plans Are Flawed” (which if you have not read, you can find at the bottom of this post) we will look into claims and comments made about the ethicality of certain subscription coffees and Fairtrade.

    From the outset, we should reiterate our support for and belief in the Fairtrade Project. Over the last 25 years it has driven consumers to consider the origins and ethicality of the goods that they purchase and to question the fairness of treatment for many. Fairtrade have enriched many lives and regions, with fair payments and management as well as tackling social issues and environmental issue. This is often done by working with small farmers who wouldn’t have access to the global market and improving the quality of the

    Read more »
  • The Real Cost Of Convenience – Why Some Subscription Coffee Plans Are Flawed
    The Real Cost Of Convenience – Why Some Subscription Coffee Plans Are Flawed

    A market trend that has emerged in the last few years and particularly through lockdown has been the rise of subscription-based coffee companies. The premise is simple, a monthly fee is paid for a monthly delivery keeping you topped up for your coffee hit. Typically, we try to keep these blog posts positive, but it is tough to see a positive spin on the business practices of some companies who do this.

    With one of the leading companies that offer this subscription, they offer a free V60 kit worth £11 on their website. A free one-time "gift" of £11 is not all it seems though for several reasons. Firstly, this price is extremely high for a Hario V60 dripper in plastic. We sell the exact same model from the exact same producer for £5.82 (code 999-600). As such, the initial value of this "gift" is overstated by almost double the actual price.

    Secondly and most shockingly is that this is used to tempt you into their subscription plans despite the considerable pricing. 250g of the lowest price coffee beans available will cost £7.95, or 46p per cup (please note this is the listed price, despite the fact that mathematically this does not make sense as the 250g, at £7.95, is listed as able to make 15 cups, and as such is actually at 53p per cup). Our lowest price offering in the 500g variant (103-840) costs £5.90, and should, by their calculations, provide 30 cups at a price of just under 20p per cup. This pricing disparity deepens when larger quantities are ordered. Our lowest price 1kg of beans costs £9.08, providing 60 cups per their calculations, at a price of 15p per cup.

    As a result of all this pricing, the £5.82 "gift" you receive will save you money up until your 22nd cup of coffee with comparison to our 500g offering, or your 19th cup for our 1kg offering (please bear in mind we have given them the benefit of the doubt and used their 46p per cup calculation here as opposed to the more mathematically accurate 53p per cup). After that, this “free gift” will have paid for itself and the hope is that you will stay with said company for the convenience or simply because you don’t think to question the pricing. Some may claim that ease of use and convenience is worth it, but we believe that spending up to 67% more per cup of coffee is not a price worth paying.

    We also believe it is inconsistent to preach of fairness and morality when overcharging customers by up to 67% per cup of coffee and overstating the value of a “gift” to make it look like

    Read more »